The hashtags #ColorsofConfidence and #BeProactiv kicks off with an event and social media campaign at different locations in Dubai. We’re excited once again to team up with Proactiv+ for the exclusive launch coverage of this initiative.

Starting with a very chic event hosted by Hello! Middle East and ITP Live, 24 September 2019, Verve Bar and Brasserie, Grand Plaza Movenpick, Media City. Alongside the launch of other brands, this event was well attended by top bloggers and influencers in Dubai.

Followed by Khaleej Times University Expo, 26-27 September 2019 at Crown Plaza Hotel. This educational event featured more than 50 local and international universities, high schools, councils and embassies and attended by over 5,000 students.

Not only students had time to evaluate their higher education options, they got a chance to share their stories at the pledge wall and taking fun photos at 360 video booth. Adding some excitement, was the distribution of prizes to the lucky winners at the game booth.

“We are here at the University Expo to engage with teenagers and open conversations about acne and actually the response was huge” says Ms Sarah Salem, Brand Representative for Proactiv+ during her interview at the event.

Finally, the Gulf Beauty Artist Forum, 6 November 2019 at Roda Al Murooj Rotana Hotel. More than 100 international and well known hairdresser as well as make-up artists attended to present their experience and creations in the cosmetology industry through this forum.

Participants and guests engaged themselves with Proactiv+ fun activities and surprise giveaways at the booth.

We cannot wait for the next exciting events coming up by Proactiv+. Stay updated through our social media networks on Instagram and Facebook.